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Moo established who Doja was, but her subsequent single, Tia Tamera with Rico Nasty reiterated her whimsy while expelling any ideas of a feuding, potentially competitive rapper a trope played out time and time again. Today, rappers like Doja Cat are subverting the former female pop star template and finding a place in the industry while celebrating their own idiosyncrasies, quirks, and weird traits.

As Facebook updates, tweets and Instagram captions became commonly used to divulge users' innermost thoughts, it was only a matter of time till these people grew up and became artists in their own right. The rise of social media, as well as websites like Tumblr and Soundcloud, further whet people's appetite for authenticity and music stripped of its carefully sutured sheen. Read more: You Have To Watch Rico Nasty's Nightmarishly Awesome 'Own It' Visuals Inauthenticity, bad deals, creepy executives, and expertly sutured facades shocked pop music fans, informing what would come next. During this time, the curtains began to pull away, revealing the inner workings of the music industry - and people didn't like what they saw.

Forums, chat rooms, and discussion boards facilitated mass conversations about pop culture in ways the world had never seen before. We've seen this play out time and time again, with Christina Aguilera and her heel-turn on Stripped, Taylor Swift's good girl gone bad era with Reputation, and even Beyoncé who explicitly rejected her role model status on her eponymously titled record, Beyoncé.īut when the internet arrived, something wonderful happened. Despite this, artists like Madonna, Lil' Kim, Nicki Minaj, as well as Lady Gaga all played valiant roles in stripping down archaic standards set in place by the music industry, relegated to playing the vamp in a business where women were expected to fit into one of two boxes. Instead of nurturing their careers or making music that authentically represented themselves, these stars were cornered into playing role models, with the only other choice being the villain. Most notably, in the early 2000s, the world watched as Britney Spears and Jessica Simpson were heralded as role models as they played into the whore/virgin dichotomy.

For decades, female artists - rarely by their own volition - have pandered to audiences.

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